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🚀 Creative Intelligence Pro #5: Evaluating Return on Time Invested with AI

In today's Pro issue, I share how I evaluate Return on Time Invested with my use of generative AI to minimize overwhelm.
Marissa Brassfield

by Marissa Brassfield

🚀 Creative Intelligence Pro #5: Evaluating Return on Time Invested with AI
Generated by me in Midjourney using the prompt: extraterrestrial cosmonaut astronaut, Electric Colors, Super-Resolution, Megapixel, cosmic sky background, hyperrealistic details, louis vuitton logo spacesuit, three thick gold necklaces

In today's Pro issue, I share how I evaluate Return on Time Invested with my use of generative AI to minimize overwhelm.

Rule #5: Continuously Optimize Your Return on Time Invested (ROTI)

Artificial intelligence tools can save us time when used with boundaries and integrity to what's most important to you. Or they can lure us into distraction, procrastination, and overwhelm.

One of the biggest KPIs I'm tracking as I experiment with AI is the return on time invested.

This is a mix of quantitative and qualitative measurement. Here are some questions I ask myself to figure out whether to keep working with an AI tool or abandon it:

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