The debate over whether to preschedule tweets has diehard supporters on both sides of the fence. Here's why I choose to automate social media, and how you can save time in your day by doing the same. Why Automate Social Media? Here's why prescheduling tweets has...
Learning how your company can benefit from social media, including the best tactics to approach and costly misfires to avoid, can put you above the competition. Today's must-reads share tips and strategies for corporate social media. * There are certain things in life you should consider wasting time on....
Today's must-reads zero in on the top issues and ideas in social media strategy. Social media has played an increasingly large role in business, whether it's used by a startup for publicity or a major corporation for customer service. Stay tuned as we focus on social...
I've previously shared my Ridiculously Efficient social media workflow, but until now, I haven't discussed how I use social media for content production. It's easy to get sucked into social media for hours on end, but doing so costs me money and free time,...
Timely by Demandforce is a free bookmarklet that lets you queue a Twitter or Facebook update for later. Unlike similar features offered by Buffer, HootSuite and TweetDeck, which force you to specify exact times for these updates to be published, Timely automatically publishes updates from your queue based on when...
You might think that blog comments, likes and Facebook comments are boosting your traffic and backlinks, but according to this HubSpot infographic, social media engagement doesn't grow reach. HubSpot found that blog comments don't lead to more pageviews or more links, and that Twitter accounts with...
